Store gets new owners

February 2, 2007
By

JP CENTER—A well-known store is changing hands this week. Indigena at 42-44 South St. has been purchased by Roslindale residents Seja Esancy and Vin Bono.

“We’re pretty excited,” Bono said in an interview last week. “JP is a good area.”

The new owners are doing major renovations to the space during a transition period to make it “warm with a wood-based motif,” including installing hardwood floors, Bono said. They are also setting up a web site.

The store will focus on selling clothes, jewelry, cards and gifts, many of which will be fair trade products. Prices will be “fairly affordable,” Bono added, so everyone can find something to fit their budgets.

Bono, who grew up in Boston, has a background in telecommunications. Esancy was involved in retail in Maine, and managed a Starbucks for six years. The couple will work in the store.

Elizabeth Fixler owned and operated Indigena for the past seven years. She has been active in the local business community for a long time, having owned another store on South Street prior to Indigena.

Sandra Storey

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