Online advertising
Marketing Info |
Rates & Specs |
Deadlines |
Publishing Calendar |
Advertising space on JamaicaPlainGazette.com offers another opportunity to tie a brand or a business into the life of Jamaica Plain and its diaspora.
For the month of June 4 to July 4, 2007, the web site gathered 5,036 visits from 4,145 absolute unique visitors who generated 13,137 page views. The number of visitors increased 11% over the same period in May, and the web site's popularity continues to grow.
Web site ads are extremely affordable and can be purchased for up to a year for one price.
Common Sizes and Prices |
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| Small Button 180w x 150h pixels Set-up fee: $25 | ||
| 6 issues | (12 weeks) | $38 |
| 12 issues | (24 weeks) | $65 |
| 25 issues | (52 weeks) | $120 |
| Large Button 180w x 300h pixelsSet-up fee: $35 | ||
| 6 issues | (12 weeks) | $72.20 |
| 12 issues | (24 weeks) | $123.50 |
| 25 issues | (52 weeks) | $228 |
An ad can be created at the Gazette, or the set-up fee can be waived if the ad is supplied to meet specifications.
Text Ads
For many advertisers, text ads can be very effective. A maximum of four lines of text can be submitted for the same price as a small button, and will incur no set-up fee.
Formats
We accept jpegs, rich media, and other formats.
Specifications
Our current standard button is 180 pixels wide by 150 pixels tall. Other banner sizes such as billboards, skyscrapers or smaller buttons may be accomodated by request. Our maximum load, or file size, for an ad is 20kb. For larger loads please inquire.
Placement
Ads can be placed on the front page or with popular content such as event listings at JP Agenda or Happenings.
High traffic locations such as the front page, above the fold, will cycle through ads in what may appear to be a random pattern. Keep in mind that several readers may be visiting the site at the same moment and all ads in the cycle recieve equal viewing time.
In addition to placement with other ads in high traffic areas, each ad will also recieve a its own placement (with no cycling of other ads) below the fold on the front page.
More online reader information
The majority of our online readers use cable or T1 connections and live or work in Boston, Brookline, Cambridge or West Roxbury. The site is also popular with stakeholders such as city and state employees and medical professionals.
ALL MAJOR CREDIT CARDS ACCEPTED
Choose from the following advertising products offered by Gazette Publications: